Strong Alphabet Magnets

Our flagship product, magnetic letters reimagined. 

Alphabet magnets are fun and nostalgic, but we wondered why they couldn’t live up to the “magnet” part of their name and actually hold stuff too.

Turns out, the colourful retro versions were originally created in the 1970’s as an educational toy and never meant for the fridge (or to hold things).

We wanted to make alphabet letters that could function as real magnets.